Alba with a multi-channel campaign designed to connect product, presence, and people. This wasn’t branding, but a sharp focus on execution — pairing visual storytelling with real-world impact.
We developed and delivered:
- A targeted marketing campaign with clear messaging and focused positioning
- Photography and video direction, covering art direction and on-location shoot production
- Media kits that translated the brand story into ready-to-publish assets for press and PR
- Packaging artwork that aligned with campaign visuals and product use-cases
- Festival and event procurement, handling logistics, presence, and branded collateral
- Ongoing marketing design support, ensuring consistency across all channels
Every touchpoint was built to be usable, modular, and effective — not just to look good, but to work hard in-market. This project reflects our ethos: no fluff, just meaningful creative that performs under pressure.
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